Subscribe!
Subscribe!
subscribe.
The final countdown to the Olympics has started, with the Games already stirring up intense emotions in many Chinese people. Renowned Singaporean film director Siok Siok Tan, in concert with students from classes she taught at the Beijing Film Academy, has produced a fascinating and insightful documentary chronicling the lives of some everyday Beijing […]
The Nike Zoom campaign, devised by media agency MindShare China, won Campaign of the Year recently at the Venice Festival of Media. Planned out of MindShare’s Shanghai office, the Zoom campaign ran in Shanghai, Beijing, and Guangzhou. Bluetooth technology was used in special “information shelters”, offering a chance to win a pair of Zoom’s by […]
Google and Baidu battle it out for the hearts, minds (and RMB) of China’s netizens.
The Chinese search engine market is dominated by three major players – Baidu, Google and Yahoo, of which Baidu is by far the biggest. Competition between Baidu and Google is becoming increasingly intense, as each strives for a bigger share […]
After all the sound and the fury, there seems to be finally light on the other side of the tunnel for mobile TV aspriants.
Trend Description:
It is not easy to formally usher in any new media form in a sensitive country like China. The concept of mobile TV came into being in 2004, but only […]
Event Description
Chinalyst, a Beijing-based community website for English language China blogs, recently announced the winners of its 2007 Blog Awards (blogs must be registered with the community). Chinalyst now hosts over 100 English-language China blogs dealing with such diverse topics as news, business, law, technology, travel and expat life. The Awards were based on voting […]
Sina has recently announced that selected bloggers who use their site will soon get paid for their efforts. Three thousand of the sites top bloggers will receive 50% of the advertising revenue derived from their blog after costs have been deducted. Apparently a Chinese blogger can expect to earn around RMB 2 per thousand page […]
Chinese companies take the lion’s share of the glory at the annual tech startup event.
On August 29th the winners of Red Herring’s 100 Asia Awards were announced in Hong Kong. The Red Herring 100 Asia event, now in its third year, brings together entrepreneurs, corporate strategists, and investors from across the Asia Pacific region for […]
On this very critical moment of media re-shuffle in China, none of the new media(mainly the internet and mobile phone) or traditional media affords to miss the 2008 Olympic Games.
Trend Description:
After the huge digital timer for the Olympic countdown flashing over 20:08 on Aug 8, 2007, the competition between business who are going to […]
Rising net penetration and better streaming technology drives China’s move toward online broadcasting.
Trend Description
For many Chinese people who do not have access to a TV set, the internet is starting to provide a viable alternative. Software such as PPlive or TV Ants now allows internet users to watch TV live online simply and cheaply. […]
Olympic sponsors target markets, minds & money.
Trend Description
With less than 400 days before the Beijing Summer Games kick off, one event that has already started is generating fierce competition. Eager to cash in on next year’s sporting extravaganza, Chinese and overseas corporations have been rushing to sign sponsorship agreements they hope will bring increased […]
