Trend: Speed Presentations


Written By Josefine Koehn on Friday, April 11, 2008 at 8:10 PM | In Marketing Trends, Lifestyle Trends, Germany, USA, Japan, UK, Europe, Countries | Please Comment

Whether you are a creative professional or a manager, brevity is the key for your next presentation.
Trend Description:
The new motto when it comes to PowerPoint presentations: keep it short. If you can’t say what you need to say before the attention span of the audience runs out, you don’t need to say it. Luckily, online […]

Trend: Alpha Moms - Upscale Childcare


Written By Josefine Koehn on Thursday, March 27, 2008 at 9:16 PM | In Lifestyle Trends, USA, Europe, China, Countries | Please Comment

Modern moms are willing to spend money for convenience and high quality child care.
Trend Description:
Alpha Moms are young, active mothers who are well educated and had an active career before choosing to have a family. They tend to be more informed, cosmopolitan and connected than their parent’s generation – and are usually more busy too. […]

Trend: Corporate Casting Call


Written By Josefine Koehn on Friday, February 15, 2008 at 7:48 PM | In Marketing Trends, Lifestyle Trends, Germany, USA, Japan, UK, Europe, China | Please Comment

Inspired by the success of talent shows on TV corporations put out casting calls to their employees.
Trend Description:
Corporate contests are mostly associated with team-building events and company retreats. McDonald’s has tried to get employees more genuinely revved up, however, with an American Idol-esque contest, the Voice of McDonald’s, which invites the general public to get […]

Trend: Solar Design


Written By Josefine Koehn on Monday, February 4, 2008 at 12:29 AM | In Technology Trends, Lifestyle Trends, USA, Europe | Please Comment

Solar Design helps to bring – electric power to the poor.
Trend Description:
By harnessing the power of the sun many otherwise cost- and energy-intensive processes and products can become more easily implimented world-wide, while simultaneously saving energy. Some of these solar products are practical or entertaining, such as the ones introduced in our post about […]

Trend: Design Recycling


Written By Josefine Koehn on Thursday, January 31, 2008 at 12:24 AM | In USA, UK, Europe | Please Comment

Growing eco-awareness inspires product design using recycled materials.
Trend Description:
One mans trash is the other mans treasure, as they say, and more and more designers are realizing this as they are increasingly challenged by the demands of a society generating more trash than ever before. Instead of using expensive materials many designers have started reusing disgarded […]

Trend: Public Bikes – Smart Bikes


Written By Josefine Koehn on Sunday, December 16, 2007 at 5:39 PM | In Marketing Trends, Lifestyle Trends, Germany, USA, UK, Europe, Countries | Please Comment

For a small fee public bikes can be picked up from self-service docking stations in many European and North American cities.

Trend Description:
Cities are a dangerous place for cyclists – or at least they used to be. Bicycle often got stolen, and their bicycle paths were rare. Many people are familiar with the White Bike […]

Trend: Real Toys - Virtual Games


Written By Josefine Koehn on Friday, November 9, 2007 at 7:44 PM | In Lifestyle Trends, USA, Europe, Countries | Please Comment

The new stuffed animals and collectible toy figures come with access codes for online games.
Trend Description
To keep kids interested and invested in their brands toy makers now equip their products with online access codes. These codes give children access to virtual worlds where their animals, dolls and figures come to live. Most online games allow […]

Trend-Update: Ethical Fashion


Written By Josefine Koehn on Thursday, October 25, 2007 at 10:05 PM | In Marketing Trends, Lifestyle Trends, USA, Europe | 1 Comment

Ethical fashion means fashion, which takes into consideration the people who made the clothes, as well as the environment.

Trend Description
To buy ethical fashion means to think twice about where it was originally made, by whom and under what conditions. All the steps in the production, for example of a pair of jeans, affect the environment […]

Wearable Solar Technology


Written By admin on Friday, July 13, 2007 at 5:12 PM | In Technology Trends, Europe | Please Comment

Solar cell technology is being integrated into fashion accessories and clothing in new and creative ways.
In line with the rising popularity of eco-consciousness fashion designers are beginning to integrate solar technology into wearable designs. From items that have practical uses, to others which are more aesthetically pleasing, these designs are changing the way consumers […]

Trend: Micro-blogging


Written By Josefine Koehn on Tuesday, May 15, 2007 at 4:05 PM | In Technology Trends, Lifestyle Trends, Germany, USA, Europe, Countries | 1 Comment

Micro-blogging is a shorter and more direct way of blogging and socializing with friends online.
Trend Description:
The new micro-blogging services allow users to send short text-based updates via SMS, instant messaging or certain websites. The content is rather trivial, mostly stating the whereabouts of the writer or announcing what the author is doing at the moment. […]

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