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Digital Women’s Fashion Magazine “ef” for iPhone
Written By Jennifer Machiaverna in New York on Wednesday, July 1, 2009 at 9:00 AM | In Japan, Lifestyle 1 Comment
Online fashion magazine the first to target female iPhone and iPod Touch users
Produced by publishing company Shufunotomo Co. Ltd, “ef” is a popular women’s fashion and lifestyle magazine oriented towards working women in their 30s. The magazine was once a print publication, but moved online in 2006 as the magazine “Digital ef.” For a small membership fee, readers are allowed access to the bi-monthly mag through a Flash interface, created and powered by user interface design company Yappa.
There’s more! Read the full post on the Mobile Trendpool.
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