Trend: DVD’s of cool

Meta-Trend: Books on DVD

DVD’s of cool are the next step of the DVD as we know it. They take the possibilities of this multilayered medium to a new level, allowing users to experience and to explore rather than to just consume.

Trend Description:
There is always more to see. With the rise of DVDs, the view behind the scenes has become standard. The new books of cool take the possibilities of multimedia a step further. Visualized in depth information doesn’t only come with a cool look, but also with a whole lot of great new tricks and ideas offering a different perspective on DVD’s and books. Whereas the presentation builds on well-known blocks like text, audio, pictures and video-clips, the combination of these media factors with cool tutorials is new and exciting.

The new DVD’s of Cool are what the best of books are, they are not just media but friends.

Cases:
Book of Cool

The Book of Cool is a collection of tricks and stunts, performed by the best of their art. Volume 1 focuses mainly on sports like skateboarding, blading, flatland biking, streetball, break dance, rugby, pool, and also less widespread but nonetheless equally edgy skills like cowboy cult (ropes and whips), gun tricks, cards and magic tricks, yoyo, juggling or foot bag. On three DVDs with nine hours of video-clips and on 320 colorful pages, The Book of Cool does not only introduce these skills, but also shows and teaches how to perform them. Step by step instructions by the best of the cool are included as well as links and downloads. “In the beginning there were fun things only the others could do…Now it is your turn.”

Directors Label

The Directors labels series highlights filmmakers who have made a difference, aesthetically as well as textually. Featuring video clips, film excerpts, interviews, music videos, commercials documentaries and never before seen footage these DVDs present not only the famous filmmakers but the whole fame scene around them. A medial come together of the who is who of the music, video and film scene - enough material for everybody to become a real insider. Of course there is also a real book with sketches, interviews, storyboards and photographs included.

Trend Impact: DVD’s of Cool will emerge as one of the best ways to capture and document the work and history of today’s society for the future. Mainly used for entertainment at the moment, DVD’s of Cool might be used for scholarly and academic purposes -and right now they might be the coolest christmas present on the market!

Links:
Book Of Cool
Directors Label

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