Written By CScout on Friday, June 10, 2005 at 12:43 PM | In Marketing | Please Comment
‘Coca-Cola’ today announced a partnership with Shazam Entertainment to deliver a mass-market mobile music promotion across ‘Coke’ and ‘Diet Coke’.
The promotion recognises the new trend in the way consumers access music, via a mobile device, both by offering ringtones as well as music downloads as daily prizes, and by offering a mobile music identifying service [...]
Written By CScout on Tuesday, June 7, 2005 at 11:33 AM | In CScout News | 2 Comments
It was an inspirational day in Hamburg when almost 500 people met for the 10th German Trendday. The main topic of the event was the Swarm Intelligence which can be defined as “The sum of the people is smarter than each individual participant”.
The speakers explained different theories, future scenarios and cases. Of course [...]
Written By CScout on at 8:19 AM | In CScout News | Please Comment
On June 17th 2005 Monty will speak at the Trend.Lab 2005 in Wuppertal, Germany. Organizeg by Vok Dams, the leading agency for Events- and Live-Marketing in Germany.
Around 100 people will attend the one day event with keynote speaches and special expert sessions.
Here is a short overview of the program:
Jörg Dohmen, BMW
Marketing Innovationen at [...]
Written By CScout on Monday, June 6, 2005 at 7:27 AM | In CScout News | 1 Comment
The first Future Summit in Austria will be held in the city of Salzburg and on the top of the mountain Untersberg. The event is organized by Christoph Santner from TheFutureKitchen and will be on June 16th to 17th 2005.
25 international experts will talk about new ways for marketing and communicaton. Monty from CScout Munich [...]
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