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Why does General Motors Blog?
Written By CScout on Thursday, February 24, 2005 at 2:51 PM | In Marketing Please Comment
Did you know that General Motors actively blogs? You probably do…
If you want to hear what’s cooking behind the scenes at one of the worlds biggest automotive companies listen to the 18-minute conversation with Michael Wiley, Director New Media, GM Communications, at General Motors on the Hobson and Holtz Report.
In our conversation, we discussed the GM FastLane Blog, GM’s experiments with podcasting and GM’s plans for further developments with communication channels like blogs, podcasting and RSS.
You can download the MP3 PodCast at For Immediate Release or read the transcript at NevOn.
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